Every writer struggles with temptations when it comes to content creation. Listed below are some that could be devastating if practiced regularly when writing for your brand, business, or cause:
- You believe everything you have to say is worth publishing.
- You believe others care as much about what you do as you do.
- You believe others are implicitly aware of the reasons they need what you have to offer.
- You believe others consume content in the same way you prefer to create and distribute content.
- You believe in random moments of epic proportions, rather than systematic and incremental publishing of quality content across a variety of channels.
- You believe that not attributing the content you create to a real person keeps your brand safe.
- You believe the need for what you have is so compelling that you don’t need to make a case for support.
- You believe people already know what to do, so creating calls to action is irrelevant.
- You believe more technical detail is what people passionately desire.
- You believe inspiration is more valuable than having a plan.
What others temptations do you face when creating content?
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