I’m thrilled with Apple’s release of the iBooks Author App. While I recognize that Amazon still has the greatest reach, Apple has done what Apple does best: Perfection.

I’m a huge Keynote (boo to PowerPoint!) fan. It’s so simple to integrate video and pictures in my presentations that I can’t imagine having to go back to the cumbersome import features of Microsoft presentation tools.

While I love digital media and believe in its research, I’m saddened by the loss of the art of the interior design when it comes to publishing on platforms like Amazon. iBooks Author App–at least in a small way–empowers users to protect the art of a book, which should provide an experience as well as inspiration and knowledge.

Check out how easy artful interior design and book publishing just became with this preview video.

Ben Stroup is a content activist in a post-paragraph world. He is chief broker of opportunity at Ben Stroup Enterprises. Connect with Ben via email, Twitter, and Google+. Subscribe via email to learn how to use content to move people to action.

Also on The Content Matrix: